Money Making Detective

Well I suppose it is easy to be cynical and more. If one of the tall poppies makes a blue then……..it seems human nature to jump all over them.

I think it fair to say Joel Comm is considered one of the good guys within the Internet marketing world. A guy who has blown the lid on a fair share of internet scams himself.

Hmmmmm…….the worm has turned on Joel Comm recently in the promotion of recently released Google AdSense Secrets 4. And for those that don’t know Google AdSense Secrets (versions 1,2and 3) have become the most definitive chapter and verse on all things AdSense across the world (sorry for the hyperbole but facts are facts).

The original mile long sale copy page made no mention of subscribers being automatically included in a monthly $30 subscription on purchase of the $9.95 Google AdSense Secrets 4. It was in the order form but Joel Comm could not find any room to squeeze it within the rather protracted sales copy. Not even a sideways mention.

Bad, bad form Joel Comm.

But everyone I know has made mistakes and Joel Comm has proven to be human after all. He has since made good by inclusion of an alternative purchase model that offers customers a choice between the e-book only – or the e-book plus $30 monthly subscription service (first month free).

Anyways. Out of this mess I think a real good opportunity exists to grab yourself a copy of the best selling book on AdSense ever written (sorry for the hyperbole but facts are facts). In pitching the former $97 e-book at just $9.95 I have a sneaky suspicion Joel Comm was counting on cashing in on the sneaky subscription tactic getting under the guard of unsuspecting purchasers. Hence the vastly discounted price.

My take is that Google AdSense Secrets 4 is an absolute bargain at the price let alone the over 200 pages of pure gold AdSense wisdom within its covers. That’s why I bought it and that’s why I recommend the book rather than the shoddy and unbecoming method to market.

Lesson learned

Jay Stockwell and Speed PayPerClick are promising not just a piece of software but, “a methodology and a system”. A system that will allow the user to create, submit and launch over 1,000 PPC campaigns in less than 12 minutes. Phew!! And I mean wow wee.

Watching the video demonstration one can’t help to be impressed. For those that know the PPC business the time savings alone of Speed PPC would be enticing fruit indeed.

But that’s not all Speed PPC offers. Now I won’t steal all of Jay Stockwell’s thunder so I summarise as follows:

* reduce PPC costs
* increase CTR (click thru rates)
* match ads to customised landing pages

The co-ordination of targeted Ads to match things such as precise geographic locales, specific model/make of product (cameras, cars, motor cycles, movies and more) boasts benefit to both the ever searching customer (Google are sure to be impressed) and the hungry Internet marketer.

Worth checking out some more. See what you think

The affiliate-marketing-school.com is led by Michael Anthony. In many ways the title of this Network of Internet marketers is a misnomer. Instead of providing a curriculum, lectures, tutorials and so on the school simply assigns a “headmaster” to each new member. It is left to the member to pursue their respective Headmasters in order to ferret out information on which a profitable PayPerClick business might be built. New members are also free to stalk the school’s purpose built Forum that provides a wealth of information for the budding PayPerClick entrepreneur.

Speaking of profits. Headmasters and members are encouraged to anonymously post monthly gross profit figures (before expenses) within the school Forum pages. The February profits for the 13 individual Headmasters are recorded as follows:

Headmaster Gross Profit GBP
1. 20,776
2. 381
3. 117
4. 5,811
5. 11.651
6. 0
7. 9,371
8. 1,334
9. 8,688
10. 29,838
11. 90
12. 16,604
13. 2,807

There are some serious looking numbers here. So how do they do it?

The School sources merchants in the form of large Finance Brokerages within the specific domicile of England. In exchange for domestic finance leads that fulfill both quality and quantity criteria the School generates a fee per lead (aka Cost-Per-Action). It is claimed that whilst there are many lead-generating CPA Networks the affiliate-marketing-school is distinguished by the premium paid to members for each generated lead. In addition, as the school is in large part member-driven, the integrity issues that dog other similar operating CPA Networks do not exist within the affiliate-marketing-school business model.

So put simply. Internet marketers get paid premium dollar (pounds) for the supply of quality finance leads. Those leads are generated by PayPerClick advertising. Income must outweigh costs in order to profit (and doesn’t it always).

Sounds simple enough (yes I am joking)!! Check it out for yourself.

And by the way. There is no membership fee and there is nothing for members to buy. That’s right, no up-sell, zilch, nothing and nada .