So when reading of ways to build traffic on this blog, or anywhere else for that matter, the caveat of natural organic growth has to be applied lest the spurt in exponential traffic growth is categorized as spamming.

Building web site traffic can a slow and tedious exercise or it can be reduced to an automated process (as much as possible). I am reminded of the tortoise and the hare. When it comes to Internet Marketing and building traffic I much prefer the hare with the implanted brain and wisdom of the fabled tortoise.

There are probably hundreds of ways to drive web site traffic. We will examine three that are highly effective and highly automated. In other words, they give us more bang for a rapid buck. A lot more.

We will consider:

1. Article writing, spinning and submission.

2. Directory submission.

3. Social Bookmarking.

All three can be largely automated and reduced to a easily repeatable process of web site promotion. Each will perform hundreds of ‘actions’ at the command of simple once only type mouse-clicks. Each will generate hundreds of one way back-links to our web site and inevitably drive traffic. Each methodology will leverage our precious time and leverage revenue producing income accordingly.

We will look at each in turn in forth coming blogs.

And I am not alone. The pulse of the Internet Marketing forums is beating out the war drums. This latest tactic from self proclaimed marketing leaders has got the natives restless.

We offer our email address in good faith on the promise it will not be spammed or abused. Telling outright lies in order to stuff yet another email invitation to buy down our collective throats is in breach of good faith.

I admit to being a little amused by how this tactic spread like a bush fire. Noting down the names one by one of the “gurus” plying this shonky email trade makes interesting reading. And you what they say about credibility lost.

It is considered that a web site’s traffic statistics are enhanced conspicuously by way of back links. A back link is known as a one-way link that points to your site from a outside source not connected to your site.

The value of back links to your web site page can be quantified by at least two yardsticks. For a start, the Page Rank of the back link source yields a degree of authority to the link. Secondly, it is important that the referrer of the back link emanates on a theme pertaining to the subject or niche of your site.

Let’s look at some illustrations.

Page Rank can be a indistinct inanimate that derives its worth from within the confines of a Google algorithm. It is understood that the label is coined after Google co-founder Larry Page. However, it is clear from a mountain of case by case evidence that Page Rank is a measure used by Google to weigh up a site’s importance. Therefore it is not hard or difficult to comprehend that a back link from a higher Page Ranking referrer is more worth than from a lower ranking counterpart. In addition, getting a back link from a inferior source to your web site is regarded as damaging to your sites overall traffic generating capacity.

Alas that is just part of the equation. Getting a high Page Rank back link from a site themed on say car insurance when your site’s theme is all about baby strollers is most likely of dubious value. Such affairs make no linking rationality to the Google search engine.

Following this angle further it is imperative that the back link consist of a relevant and themed anchor text. To be precise, the hyper link should ideally render a keyword for which your web site endeavors to rank.

One of the best ways to generate back links from high Page Rank referrers is via Article Directories. These directories allow the positioning of hyper linked keyword anchor text inside the article source. It is for the web site owner to select the source of his back links, he can also regulate and control the aggregate number of back links.

So next we will look at the process of article submission automation and by default the automation of back links.